V Forum of Tourism Innovation
  • January 21 2019
    From 8:30h to 18:30h
  • IFEMA - Feria de Madrid
    (North Auditorium)
00 days
00 hours
00 minutes
00 seconds
Hotusa Explora, world appointment of tourism and innovation
Hotusa Explora is an open forum for dialogue and the exchange of knowledge, ideas and experiences. An appointment that brings together the business world, personalities and entities with a prominent presence in the sector. Thus, it is constituted as a confluence space of different strategic areas: tourism, technology, media, transport ... oriented to reflection and to the generation of conclusions.
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2.000
Professionals in the field of tourism, Innovation and technology
100
Top-level personalities among speakers and speakers
1M
Registered impacts
Meet our 2019 speakers
One of the main values of the Hotusa Explora Forum is the pleasure of having outstanding personalities in the business world, technological and political world.
We are pleased to make progress in some of the speakers who will be with us during the day:
See programme
  • Excmo. Sr. Alberto Núñez Feijóo
    PRESIDENT
    Xunta de Galicia
  • Sra. Ana Isabel Pereda
    GENERAL MANAGER
    Expansion
  • Sr. Federico J. González
    PRESIDENT & CEO
    Radisson Hospitality AB
  • Sr. Julián Balbuena Alonso
    CHAIRMAN OF THE MANAGEMENT BOARD & CEO
    Best Day Travel Group
  • Sr. Gabriele Burgio
    PRESIDENT
    Alpitour
  • Sr. Fabio Cannavale
    CEO
    Lastminute.com Group
  • Sr. Gabriel Subías
    CEO
    Barceló Viajes
  • Sra. Cristina Garmendia
    PRESIDENT
    COTEC
  • Sr. Bieito Rubido Ramonde
    GENERAL MANAGER
    ABC
  • Sr. Manuel Molina Espinosa
    GENERAL MANAGER
    Hosteltur
  • Sr. Gonzalo del Peón
    PRESIDENT
    AM Resorts
  • Sr. Pololikashvili Zurab
    GENERAL SECRETARY
    OMT
  • Sr. Maurici Lucena Betriu
    PRESIDENT & CEO
    AENA
The five boards at the Hotusa Explora forum 2019
10:30 h
Tourism as a strategic driving force for economic development
Large chains must adapt to a new reality by introducing products of differential value, conceptualizing new brands and making the most of new market opportunities in a race to position themselves in a competitive market.
11:30 h
Opportunities in the management of infrastructures and passenger transport for a more competitive sector
The administrations participate actively in the tourist promotion of the respective territories.
12:30 h
The impact of new trends on the hotel sector
The consolidation of the online sale of tourism products over more traditional channels, the new actors that act as intermediaries and the changing habits of travellers force increasingly complex scenarios that require the reformulation of marketing strategies.
14:30 h
Marketing strategies for tourism products in a global and digitalised market
The sector evolves towards more sustainable proposals that increase the network and the number of connections to Improve travel options. This leads to the optimisation of options and access to a greater number of destinations.
15:30 h
New business models
The tourism industry is one of the most dynamic sectors in the world and every day new formulas and tourist products appear driving this sector to reach its potential growth.
The programme
08:30h -
Delivery of credentials
09.15h -
Opening
09.30h -
Innauguration ceremony
10.30h -
The tourism as an economic and strategic force
11:30h -
Challenges and opportunities for the hotel sector
12:30h -
Expectations in passenger transport
13:30h -
Lunch
14:30h -
Technology as a competitive advantage
15:30h -
Challenges of retail distribution
16:30h -
The future of tour operation
17:30h -
Closing ceremony
18:30h -
Afternoon Snack Networking
Schedule
 Monday, January 21, 2019
 IFEMA · Feria de Madrid (North Auditorium) | Av. Partenón, 5 - 28042, Madrid
 From 8:30 to 18:30
8:30 - 9:00h
Delivery of accreditations
9:30 - 10:30h
Event Inauguration
10:30 - 11:30h
First table
Tourism as a strategic driving force for economic development
11:30h - 12:30h
Second table
The impact of new trends on the hotel sector
12.30 - 13:30h
Third table
Opportunities in the management of infrastructures and passenger transport for a more competitive sector
13:30 - 14:30h
Lunch
14:30 - 15:30h
Fourth table
Marketing strategies for tourism products in a global and digitalised market
15:30 - 16:30h
Fifth table
Our business models
16:30 - 17:30h
Closing
17:30 - 18:30h
Afternoon Snack Networking
Registrations 2019
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