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III Forum on Tourism Innovation
Hotusa Explora
Tuesday, 17th January 2017 / Eurostars Madrid Tower 5* Madrid
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2017 INSCRIPTION SEE LAST EDITION
  • Ana Isabel Pereda
    Directora de Expansión
  • Abel Matutes
    Director General de Palladium Hotel Group
  • Andrea Bertoli
    Deputy CEO presso lastminute.com group
  • Arthur Nie
    CEO Assistant & Regional Director, Accommodation BU en Ctrip.com
  • Carlos Bertomeu
    Presidente Ejecutivo de AirNostrum
  • Francisco Marhuenda
    Director de LA RAZÓN y profesor de Historia de las Instituciones (Universidad Rey Juan Carlos)
  • Gonzalo Del Peon
    Presidente de AMResorts
  • Guillermo Cedaro
    Gerente General de OLA
  • Ismael Clemente,
    CEO de Merlin Properties
  • Jaime Sastre
    CEO de Juniper
  • Jorge Cosmen
    Presidente de Alsa
  • Jorge Quemada
    Socio de Cinven
  • José Rivera
    Director de Viajes Carrefour
  • Luis Ferrinho
    CEO de Omnibees
  • Manuel Aragonés
    CEO en Travel Compositor
  • Raul González,
    Secretario General de Barceló Hotels
#HotusaExplora - Live the forum on live
Hotusa Explora is...
An event that will be taking place in Madrid in January 2016 and be gathering different experts in the tourism, innovation and technologies fields.
A dialogue framework among the leadings from several sectors in order to promote the synergies and the development of common projects.
A space to make dialogues and to exchange knowledge, ideas and experiences.
Discussion boards
TOURISM AS TRANSVERSAL SECTOR
The tourist industry covers a wide range of services and products linked to many other economic activities.
CHALLENGES AND OPPORTUNITIES FOR THE HOTEL SECTOR
The appearance of new segments in the market and the emergence of new audiences is making a diversification of the offer necessary.
EXPECTATIONS IN PASSENGER TRANSPORT
The distances between destinations of interest make this industry a decisive element in the progress of each region's infrastructures and assets.
Technology as a competitive advantage
The tourist sector is one of the most dynamic sectors of the global economy and every day new methods and products appear on the market, driving the large natural growth potential of the sector.
Challenges of retail distribution
The consolidation of travel sales online compared to the more traditional channels and travellers' new habits are forcing increasingly complex scenarios that demand a reformulation of marketing strategies.
The future of tour operation
World globalisation and greater connectivity is driving the rise of emerging markets that are becoming very important as senders and receivers.
The programme
08:30h -
Delivery of credentials
09.15h -
Opening
09.30h -
Innauguration ceremony
10.30h -
The tourism as an economic and strategic force
11:30h -
Challenges and opportunities for the hotel sector
12:30h -
Expectations in passenger transport
13:30h -
Lunch
14:30h -
Technology as a competitive advantage
15:30h -
Challenges of retail distribution
16:30h -
The future of tour operation
17:30h -
Closing ceremony
18:30h -
Afternoon Snack Networking